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Measuring Up – How to Determine the Size of Your Custom Printed Stickers

Custom Printed Stickers

If you’ve dedicated some serious time and effort into creating an eye-popping custom product label for your product or service, you aren’t going to want to skip a single step. Whether you are creating product labels for curvy surfaces like craft beer bottles or security stickers for restaurant delivery packaging, you can easily measure and order according to the specifications you desire. One of the options below will work for correctly sizing the printed label for your product.

Note: It’s important to remember that our company is American and uses the imperial measurement system for all our label printing solutions, so make sure you are using inches when you measure!

1) For flat packaging, use a ruler to measure out the surface of the area you need labeled.  Always note down your measurements starting with width, then height. If you wish to create custom labels for printing, make sure you convert the fraction sizes into decimals for our online form.

2) Use a sheet of graph paper to wrap around curvy surfaces, such as wine bottles and other round packaging. Cut it down to the desired label size and use the ruler to measure.

Tips and Tricks

For label positioning, keep in mind that labels should be placed at least 1/8 of an inch from curved shoulders of a bottle. The same goes for any type of panel or recess in packaging.

When choosing the perfect size for labels such as custom printed stickers, it may help to know that most standard water bottle tops are an inch in diameter, and your favorite chocolate sandwich cookie is two inches.  An average business card is about 2×3.5 inches, which is a popular size for many oval and rectangular product labels.

Your label artwork should have a bleed. This will give the label printer a little space to make up for any movement of the paper while it runs through the press. To set up a bleed, keep in mind that your graphics will need to extend past all edges of the final trim size of your label design by an additional 1/16″.
Your label size should allow your business logo stickers to be easily seen and read.

If you have to strain to read your brand name, your label is too small.

Our online ordering system is easy and straightforward. Placing an order takes minutes once you know what size you’ll need. At the Label Shop, we’re here to answer any questions about measuring for the perfect label placement. Hit us up at hello@labelshop.mijo.dev or call (682) 237 1130